Viis surmapattu äris
Kuigi tegemist pole internetiturundus nõuannetega, siis silmaringi avardamiseks on hea sellele loole pilk peale visata. Peter F. Drucker jagab Wall Street Journalis nõuandeid, mida vältida oma ettevõtte tegevuses (The Five Deadly Business Sins). Artikkel ise on 12 aastat vana, kuid lugemisel seda ei märka. Küllaltki ajatud nõuanded.
Everything I have been saying in this article has been known for generations. Everything has been amply proved by decades of experience. There is thus no excuse for managements to indulge in the five deadly sins. They are temptations that must be resisted.